Encouraging Customer Loyalty The Ecommerce Way With Shopify Development Services

Shopping online has changed the way we shop forever and this wave has swept thru the world. Now, it isn’t just enough to attract a customer up to a sale but retaining that customer has become the focus for online sites. Earning and then keeping the Customers loyalty with all the competition online is no easy task. Those online sites that are willing to invest in good customer service find their sales figures rising every year as, browsers are better informed than ever before and every potential buyer has many options at his fingertips. Browsing and buying online is not just about catching a customer’s attention but now it is about making the experience hassle free and even interesting. A great experience with a site adds up to the sites recall for the customer.

Industry experts have been studying shopping patterns of browsers across sites and have found that those shoppers who have had a good experience often return to the same site. But there are many ways to keep the customer interested even after a sale is done. It isn’t enough to just focus on letting the customer know about a company’s vision and values but when a customer experiences those very facets in his interactions online its adds to his feel good factor about the site. eCommerce Expert Brian Solis writes in his book that a customer equates his experience on the site to the product and this at times is more important than the product. A customer might still want to return to the site even if he is not completely satisfied with the product if his experience with the site has been good. Gartner, another industry expert writes that as much as 89% of companies are planning their strategies based on information from customer feedback. It is estimated that in 2017 a huge 50% of what used to go into consumer product investments will be diverted to Customer Experience Innovations.

There are many simple and complex solutions to understand what the consumer today needs and the patterns in what he looks for. Browsers today share experiences with the company and with their networks online so any negative review or comments impacts a sale somewhere. Every expert advises focus on making the customers journey a good one. Like Kerry Munro writes, the customer adds up his experience of requiring a product, his search of the product, the choices available when he browses and the customer service offered to him as a complete package and that this is true of the virtual world as well as of the real world. Mr Munro would know as he is the VP of eCommerce and marketing at Home Depot Canada.

Having said all this optimizing a customer’s journey is not an easy task as it needs time and resources that all companies cannot invest in. Yet there are companies that offer these services and incorporate research findings into feasible options for their clients. Shopify developers have the expertise to create customised solutions or have designs that clients can choose from. Using Shopify services will show returns in the long run and their experts will break down the customer requirements and feedback to priorities what really needs to be done by the Shopify designer. A Shopify developer will identify touch points in an average browsers journey on their client’s site and while this might seem unnecessarily complex it is important as each touch point that is identified is a place where the browser experiences the quality of service.

Silver-pop an IBM company recommends asking new browsers to take surveys which helps in drawing up a development plan. With Shopify Development services experts, Shopify designers work on these methods as well to help their clients to optimise the browsing experience for a shopper.

Front End Developers Are Now Using Animation To Improve User Experience

Animation has been around for a long time. You can, in fact, trace the history of animation to the twentieth century.  However, this concept is continuously evolving and it has now derived a new meaning.  Flashy and confusing animation is a thing of the past.  Front end developers are now using clean, swift, easily navigable forms of animation to improve user experience.  These expert front end web developers, however, appreciate that such animation can do the job for them only if it is used discreetly.  There is absolutely no dearth of options.  HTML5 and CSS3 are incorporating new moves to their system, but these developers need to make sure that they are not getting flown away by the charm of these styles.  You only use what you need.  

Here are some ways in which animation is being used by front end web developers and user interface developers to improve user experience:

• Animated Pages: Having subtle animation on the page headers and between page loads can help keep the users engaged.  You manage to add movement to the website, and it ensures that pages transition smoothly, they are quick to load, and the gap between pages is closed with the help of a single fluid animation.
  
• Charts that Rock: Charts are a good way of presenting information.  However, something that is highly data intensive can get mundane.  Hence, developers are now using animated charts that are extremely simple to integrate into the website and good to look at.  Additionally, by appending movement to these graphs you turn them into an entertaining inforgraphic.
  
• Controlled Modular Scrolling:  As the term suggests, this form of animation lends more control to the visitors of your website.    In other words, your visitors now have control over the site’s animation.There are individual panels that can be created by a user interface developer on the website.These panels can then be individually accessed by the users.The good part of this animation is that it works smoothly across most industries.
  
• Infinite Scrolling:  You remember those old days when every single section of the website or a web app had their own set of menus as well as sub-menus.  That will make it hard for you to navigate through the website.  The new trend is to have all the information on one page.  A front end website developer would much rather prefer to have an infinite scrolling website than have multiple menus. This is because such websites have proven to be more user friendly.  So, the users can scroll down until they find what they are looking for.  You have the option of having multiple types of animation as the user scrolls into a new page.  However, you also need to make sure that all these components and animation are clean as well as cohesive.
  
• Form Animation:  Do you like filling out forms?  Nobody likes doing that.  That is where animated forms are becoming a trend these days.  Developers are using natural language to make forms look like a casual conversation.  This combined with motion makes form-filling a fun thing for the visitors.
  
• Slow-Motion Animation: Slow-motion is a great way of catching the attention of your users.  When page elements move just slightly, they draw the attention of your visitors.  It is almost like whispering in the ears of your visitors.  Such whispering draws their attention instantly.  They subconsciously tend to pay more attention to what is being said.  Having such animation on the home page of the website is a good idea of keeping it clean and catchy.
  
• Animating Anchor Text:  Do you remember hovering.  When your mouse hovers over a link, it animates.  Animating the anchor text has the same phenomenon.  The only difference is that it is a little more advanced.  It makes hovering more visually stimulating and a good tool of engaging your visitors.

In summary, there are numerous things that modern-day animations allow you to do.  If you are a front end developer designer or a specialized user interface developer, you can make subtle use of these animations to improve your visitor’s experience.

Why Front End Developers Are Raving About Ultra-Minimal Web Design

We, at DIT India, have been front end web developers for a long time. In this period, we have realized that there are numerous trends that hit the web design industry each year. However, very few of these trends stay long enough to impact the future generation of trends. They come in, become a rage, and phase out equally fast. Among the few trends that have been timeliness, Minimalism is the one that always makes the list. Front end / user interface developers have been talking about minimalism since a long time, and it has impacted some of the newer trends that have come about.

What is Ultra-Minimalist Approach?

In the recent times, minimalism has adopted a more extreme version. Experts in the industry have been calling it ultra-minimalism. So, let us understand what this trend stands for.  Minimalism, as the word suggests, is about just having that content and components that are extremely necessary for a website. Taking everything unnecessary off makes the website less cluttered. For a user interface developer, this opens up avenues of improving the user’s experience. All the necessary information can be presented without turning the website literally into an online brochure.  

With regards to ultra-minimalism, it is the more extreme form of minimalism. To a lay man, they might not be able to identify a huge difference between the two. Just like minimalist approach, the ultra-minimalist approach also focuses on completely removing all the unnecessary or the non-essential aspects as well as components of the front end of a website. This gives way for more white space, which obviously makes the website’s design more pleasing to the eye.  However, it isn’t as easy as it sounds. A front end website developer will vouch for how complicated the entire process can get. The real skill lies in making a call on which elements stay on the site and which ones need to make an exit. So limited is the room for maneuver that each and every pixel on your users’ screen needs to produce optimum results. The use of negative space becomes important too. Front end developers also get to use the advantage of modern coding standards that allows for lot to be hidden behind small elements.  

Things to be Careful about with Ultra-Minimalist Approach

However, the one thing that we all need to be wary about is making assumptions. By having very little on the website, we make room for more white space. However, what you might be missing is the struggle that users have to go through to look for where the links are. Your website visitors can be a mix of tech savvy and not so tech savvy people, and it is important for you to design for both. Making it too complicated will depreciate the user experience of your website instead of improving it. In summary, it is essential to have what is necessary on the site.

Examples

There have been various examples that have come about in the industry. There have been landing pages with plain white text on a black background. Words in that text can be the links to various pages. More can be done with the use of pictures and more.

About DIT India

We, at DIT India, are UI and Front End development service provider. We work with multiple clients across the globe and strive to offer comprehensive solutions for website design & development. Our front end developer and designer team is a big fan of the ultra-minimalist approach, but we use it carefully to make it easily usable by all. If you are looking for a UI developer in India, we can be an ideal combination of experience, adeptness, and infrastructure.

Seven Absolutely Essential Tools For Front End Developers

There has been a great improvement in the kind of web development tools that are available to front end developers these days. These are well-tested frameworks and libraries that improve workflows as well as the quality of your deliverable. These tools also present a wide range of opportunities for responsive designing like advanced plugins, code-streamlining processes, browser add-ons, etc. However, the large number of these tools can make it complicated for a front end web developer website to select the best ones. Here is a shortlist of the tools that you will love.

1. Sublime Text :

Here’s a well-designed, extremely efficient, and agile code editor that will make your life simple. Apart from its comprehensive range of features functions, it also provides a myriad of keyboard shortcuts. This means that you can now simultaneously edit your code or quickly navigate to files, lines, and symbols. If you are spending a large amount of time with your editor, this will certainly lead to time saving.

2. Twitter Bootstrap : 

This is one of the most widely used user-interface frameworks. If you are a UI developer and designer, you will be impressed by Bootstrap’s extensive UI package. It has been developed by Twitter’s team. As a user interface developers, you need to perform various critical tasks. Bootstrap helps you with modal object building, stylesheet normalizing, adding Javascript plugins, and more.

3. Chrome Developer Tools : 


This platform can help front end developers with editing their HTML as well as CSS in real-time. It can also be used to debug Javascript. In addition to that, it also lets you have a glance of your website’s performance. This tool is bundled as well as available with Chrome and Safari.

4. GitHub :

There are multiple changes that you make to your application. However, not all of those changes come out smoothly. There are some that you would like to get rid of. That’s what GitHub allows you to do. It lets you view any changes that you have made. Plus, you can even go back to your previous state. In other words, this is a repository hosting platform that can be used for tasks like bug tracking, wikis, managing tasks, and requesting features.

5. JQuery :

Here is a Javascript library that is extremely fast and has a small footprint. In addition to that, it also presents cross platform functionalities. There are many functions that are usually left upto the developers to figure-out. JQuery lets you abstract those functions, and hence saves you times. Moreover, there is a large scope for developing animations, navigating through documents, or just adding new plug-ins. 

6. AngularJs :

This is an open source web app framework that is developed by Google. It helps you present dynamic views with HTML. In other words, you can extend your application’s HTML syntax to make is more readable, expressive, and a better environment for development.

7. SASS :

This is a very popular open-source platform that has literally defined the genre of modern CSS pre-processors. When used, this platform can render lucid CSS. This will make your style sheets more readable. Moreover, you wouldn’t be required to repeat your codes. These tools shall help you in ensuring that your front end development project is completed with finesse and aplomb.

ABOUT US :

We, at DIT India, offer globally renowned front end development service as well as UI development service. Being in the business for years, we have worked with clients from the around the globe- guaranteeing top performance with every project. For more information about our services or to have a no-obligation quote, you can contact us.

How To Customise Product Options On BigCommerce

When it comes to BigCommerce, there are various customization options available. Expert BigCommerce web developerscan use this customization to create something for your store that’s unprecedented. When you look at general Ecommerce websites, these online stores offer a range of options to their customers. Take the example of buying clothing from an online store. Customers have the ability to alter the colour, size, etc. of the clothing that they have selected. However, what happens if you want higher level of customization for your customers? That is when you need to go deep into the various options that BigCommerce presents to you.

OPTIONS BY PRODUCT

There are times when you don’t want the same product option for the entire product range of yours.  Consider the case of having an online store for wall paintings.  Now, the customers can select to have framed prints or canvas prints.  You will want to have different options for each.  With framed print, you will want your customers to select the size of the frame, its orientation, and the colour.  On the other hand, the terminology used with canvas prints is different.  For example, a frame is generally called a shadow box in case of canvas prints.  Plus, many canvas prints can be ordered without a frame.  An experienced and adept company can help you dynamically control those options.  The options that customers get are on the basis of the kind of product they select.  Moreover, better options to customers can mean higher revenue for your store.

VIRTUAL TRIAL

Another interesting feature that can be added to BigCommerce is that of virtual trial.  Let us assume that you sell furniture for homes.  How would people decide if that furniture will work for them or not?  They will be confused about whether it will match with their walls and if that furniture will actually fit.  Expert BigCommerce web developers can again come to your rescue.  You can now let customers upload pictures of the room that they are purchasing the furniture for.  Plus, you might also ask them to input some information about the dimensions of the room.  On the basis of the size of the picture, the size of the furniture’s picture will automatically be adjusted.  Now, your customers will be able to have a clear idea of how that furniture will sit in their room and make an educated decision.  

Think about this; this feature of BigCommerce isn’t just good for furniture.  You can use the same for a range of other products.  Imagine people uploading their face-shots and trying on jewellery, caps, etc.  Plus, they can even try clothes on the basis of their picture and their body dimension that they input into the system.

ABOUT DIT INDIA

At DIT India, we work extensively with Bigcommerce.  We have been offering BigCommerce development services for a long time, and have gained some valuable experience in the process.  Our team of BigCommerce web designers and developers are extremely meticulous about the user experience as well as the user interface of our customers’ stores.  In addition to that, we also make sure that we deliver high levels of customization.  These are some of those important reasons that make our development as well as BigCommerce design services highly coveted among our domestic and international clients.  To know more about our experience with Bigcommerce web design and development, you can visit our website – www.ditindia.com. 

How useful product videos for your BigCommerce store ?

With daily advancement in technology eCommerce sites are adding more and more features to their marketing strategies. Video content has been gaining ground as e-businesses are realising the potential that they have in making the product or brands even more realistic to the browser. Having a video on one’s site is more likely to help in SEO ranking than the traditional methods that are in use. Surveys of online browsers tell us that not actually being to handle or physically see a product has been a negative factor for many online shoppers and a great video that is well planned and shot can bridge this gap. It is therefore important to focus on creating videos that are an extension of one’s marketing strategies. It is part of BigCommerce development services to not only plan and execute a product video but to foresee the actual use and impact of the same. A good video will make the product or the service come alive for the viewer; this can be done by focusing on the many practical uses of the product and expanding on that feature. Most of the BigCommerce web developers know that these videos are to be marketed across platforms and this includes emails, newsletters and on sites that allow paid advertising. So, the same product can be cleverly shot for use across mediums. BigCommerce design services can help you achieve the following for their clients:

Better Promotion for Merchandising – this means Better display of product features, visually appealing, attracting browsers which means that they spend more time on the site. This in turn increases conversion rates as the videos will be shown across product pages, Facebook and Instagram ads and even through newsletters

Increased Traffic – SEO capabilities and interest is built up thru channels like YouTube

Increased Sales

Higher customer satisfaction

BigCommerce web developers are always expected to be conscious of the following while designing and creating video’s for their clients and these factors must be given enough weightage in order to create the right impact

• Always focus more on the best selling products or services. The products that have the maximum sales will ensure that much less effort for the marketing video.

• Content must match the use of the product and must always connect with the customer. Motivating the browser to view the video through will need for the video to have an emotional connect. The video will also need to showcase the trust a buyer can place in the company without making the marketing too obvious.

• Clear and concise videos will have an edge always. Surveys show that online shoppers and browsers have a very short attention span, save the details of how to use, facts etc for the page on the site that a browser will use after purchase. Add text to the video if possible.

• Additional features like overlays, banners, discount information, links, and action buttons will all add to the interactive feel of the video. Allowing browsers to comment on the video and adding links to Facebook, Twitter and Instagram accounts will add to the promotion as will adding share and line buttons.

• Hire a professional service to host and to promote videos. These will ensure maximum views on various social sites and can also optimise hits on the client’s site by video streaming. BigCommerce web designers can work on video content, length, resolution, quality, interactive capabilities etc as required. The BigCommerce web design experts will also test the video for layout and presentation and will test on a sample audience to eliminate any issues.

• Integrating the Video with SEO and other keyword searches will also help in promoting eCommerce product videos. BigCommerce web design emphasises using the right phrases and keywords, these are invaluable as are right transcripts and descriptions to rate high on web searches.

• Video sitemap is also very important and must contain the title, the video file, the description and a thumbnail image.

eCommerce product videos are no more just for those products and sites with big budgets. A good video can make all the difference to a site that sells average priced products if it is planned and executed with research and is specific to the target audience. Keeping the above pointers in mind while working on eCommerce product videos can really make a difference to the promotion of the site.  Read more or contact a BigCommerce design services expert for more information

BigCommerce Shows Their Clients The Best Way Into The Virtual World

With the eCommerce industry growing in terms of sheer numbers with more and more people turning to online options for their needs, BigCommerce has been providing these customers with quality service. Simply put, BigCommerce development services are the gateway to the wide and vast eCommerce universe. An independent third party research firm Ipsos found through their study, that eCommerce clients using BigCommerce have had a twofold growth in business when compared to the industry average. The year on year growth for 2015-2016 was 50% and BigCommerce design services contributed towards this with 25% faster page response times and a 100% up-time.

By tackling the requests for improvements and for some of the most requested features head on, BigCommerce web developers have added features like :

• ShipperHQ, a shipping calculator that helps to value multiple, heavy and oversized shipments
• A browser can even use ShipperHQ to calculate shipping for individual products
• The discounts and advance couponing features have been enhanced
• A single page checkout option and select clients can use this in beta
• Search options are now faceted which makes sites more interactive for browsers
• Partner Integrations allow Dropshipping options
• Moving an existing store to BigCommerce is now easier with quicker seamless migrations services
• Customising or choosing from existing templates is also a choice that a client has
• Certified experts for any kind of design and technical help
• And selling on mobile devices is a built in feature with BigCommerce templates, this allows the client/E-store to display equally well on mobile phones and tablets as well as on desktops.

More and more IR 1000 brands and Fortune 500 companies have been partnering with BigCommerce development services for their businesses as these merchants see a saving of thousands of dollars in just maintenance costs that are not spent in correcting and fixing back end technologies and also for BigCommerce’s ability to push for higher sales numbers for their clients. Integrations with global leading companies like Google, Salesforce, Facebook, Twitter, Alibaba, PayPal etc and BigCommerce web developers have helped clients achieve the promised success.

2016 has been an even more exciting year for BigCommerce and the success of the partnerships between BigCommerce and their clients speaks for itself. The merchant Beta program is available to every BigCommerce client, here new products that are in the process of implementation are tested with existing customers, and this allows any feedback from the client to be applied to the process for a better output.  2016 has seen BigCommerce design services file betas for

• Shipping solutions
• Product Management
• Analytics and reporting
• Checkout and Payments
• Social Media and Social Commerce
• Selling on Marketplaces like eBay and Amazon
• Various B2B features

BigCommerce web designers have been moving towards integrating various services so that clients have a hub across various channels for their merchandising activities. This will help brands that have physical stores as well as digital stores allowing them to align sales, inventory and other related business activities easily. 2016 also saw the launch of Stencil which offers branded store fronts design frameworks. Partnering with design and development companies like Pixel Union, Groove and Interstellar showcase Stencil’s capabilities to its advantage. BigCommerce’s goals have always been to increase merchant sales, develop features that ensure customer loyalty and trust and most importantly to continue taking clients into the future.

BigCommerce’s promise of the best partners and solutions in software is a continuous process and they have made it so much easier for those looking to enter the eCommerce world by providing a stable platform with expert staff to resolve and enhance every aspect of being showcased online. The flexibility and freedom offered by bigcommerce web designers to its clients will launch them correctly into the virtual world.