How To Customise Product Options On BigCommerce

When it comes to BigCommerce, there are various customization options available. Expert BigCommerce web developerscan use this customization to create something for your store that’s unprecedented. When you look at general Ecommerce websites, these online stores offer a range of options to their customers. Take the example of buying clothing from an online store. Customers have the ability to alter the colour, size, etc. of the clothing that they have selected. However, what happens if you want higher level of customization for your customers? That is when you need to go deep into the various options that BigCommerce presents to you.

OPTIONS BY PRODUCT

There are times when you don’t want the same product option for the entire product range of yours.  Consider the case of having an online store for wall paintings.  Now, the customers can select to have framed prints or canvas prints.  You will want to have different options for each.  With framed print, you will want your customers to select the size of the frame, its orientation, and the colour.  On the other hand, the terminology used with canvas prints is different.  For example, a frame is generally called a shadow box in case of canvas prints.  Plus, many canvas prints can be ordered without a frame.  An experienced and adept company can help you dynamically control those options.  The options that customers get are on the basis of the kind of product they select.  Moreover, better options to customers can mean higher revenue for your store.

VIRTUAL TRIAL

Another interesting feature that can be added to BigCommerce is that of virtual trial.  Let us assume that you sell furniture for homes.  How would people decide if that furniture will work for them or not?  They will be confused about whether it will match with their walls and if that furniture will actually fit.  Expert BigCommerce web developers can again come to your rescue.  You can now let customers upload pictures of the room that they are purchasing the furniture for.  Plus, you might also ask them to input some information about the dimensions of the room.  On the basis of the size of the picture, the size of the furniture’s picture will automatically be adjusted.  Now, your customers will be able to have a clear idea of how that furniture will sit in their room and make an educated decision.  

Think about this; this feature of BigCommerce isn’t just good for furniture.  You can use the same for a range of other products.  Imagine people uploading their face-shots and trying on jewellery, caps, etc.  Plus, they can even try clothes on the basis of their picture and their body dimension that they input into the system.

ABOUT DIT INDIA

At DIT India, we work extensively with Bigcommerce.  We have been offering BigCommerce development services for a long time, and have gained some valuable experience in the process.  Our team of BigCommerce web designers and developers are extremely meticulous about the user experience as well as the user interface of our customers’ stores.  In addition to that, we also make sure that we deliver high levels of customization.  These are some of those important reasons that make our development as well as BigCommerce design services highly coveted among our domestic and international clients.  To know more about our experience with Bigcommerce web design and development, you can visit our website – www.ditindia.com. 

How useful product videos for your BigCommerce store ?

With daily advancement in technology eCommerce sites are adding more and more features to their marketing strategies. Video content has been gaining ground as e-businesses are realising the potential that they have in making the product or brands even more realistic to the browser. Having a video on one’s site is more likely to help in SEO ranking than the traditional methods that are in use. Surveys of online browsers tell us that not actually being to handle or physically see a product has been a negative factor for many online shoppers and a great video that is well planned and shot can bridge this gap. It is therefore important to focus on creating videos that are an extension of one’s marketing strategies. It is part of BigCommerce development services to not only plan and execute a product video but to foresee the actual use and impact of the same. A good video will make the product or the service come alive for the viewer; this can be done by focusing on the many practical uses of the product and expanding on that feature. Most of the BigCommerce web developers know that these videos are to be marketed across platforms and this includes emails, newsletters and on sites that allow paid advertising. So, the same product can be cleverly shot for use across mediums. BigCommerce design services can help you achieve the following for their clients:

Better Promotion for Merchandising – this means Better display of product features, visually appealing, attracting browsers which means that they spend more time on the site. This in turn increases conversion rates as the videos will be shown across product pages, Facebook and Instagram ads and even through newsletters

Increased Traffic – SEO capabilities and interest is built up thru channels like YouTube

Increased Sales

Higher customer satisfaction

BigCommerce web developers are always expected to be conscious of the following while designing and creating video’s for their clients and these factors must be given enough weightage in order to create the right impact

• Always focus more on the best selling products or services. The products that have the maximum sales will ensure that much less effort for the marketing video.

• Content must match the use of the product and must always connect with the customer. Motivating the browser to view the video through will need for the video to have an emotional connect. The video will also need to showcase the trust a buyer can place in the company without making the marketing too obvious.

• Clear and concise videos will have an edge always. Surveys show that online shoppers and browsers have a very short attention span, save the details of how to use, facts etc for the page on the site that a browser will use after purchase. Add text to the video if possible.

• Additional features like overlays, banners, discount information, links, and action buttons will all add to the interactive feel of the video. Allowing browsers to comment on the video and adding links to Facebook, Twitter and Instagram accounts will add to the promotion as will adding share and line buttons.

• Hire a professional service to host and to promote videos. These will ensure maximum views on various social sites and can also optimise hits on the client’s site by video streaming. BigCommerce web designers can work on video content, length, resolution, quality, interactive capabilities etc as required. The BigCommerce web design experts will also test the video for layout and presentation and will test on a sample audience to eliminate any issues.

• Integrating the Video with SEO and other keyword searches will also help in promoting eCommerce product videos. BigCommerce web design emphasises using the right phrases and keywords, these are invaluable as are right transcripts and descriptions to rate high on web searches.

• Video sitemap is also very important and must contain the title, the video file, the description and a thumbnail image.

eCommerce product videos are no more just for those products and sites with big budgets. A good video can make all the difference to a site that sells average priced products if it is planned and executed with research and is specific to the target audience. Keeping the above pointers in mind while working on eCommerce product videos can really make a difference to the promotion of the site.  Read more or contact a BigCommerce design services expert for more information

BigCommerce Shows Their Clients The Best Way Into The Virtual World

With the eCommerce industry growing in terms of sheer numbers with more and more people turning to online options for their needs, BigCommerce has been providing these customers with quality service. Simply put, BigCommerce development services are the gateway to the wide and vast eCommerce universe. An independent third party research firm Ipsos found through their study, that eCommerce clients using BigCommerce have had a twofold growth in business when compared to the industry average. The year on year growth for 2015-2016 was 50% and BigCommerce design services contributed towards this with 25% faster page response times and a 100% up-time.

By tackling the requests for improvements and for some of the most requested features head on, BigCommerce web developers have added features like :

• ShipperHQ, a shipping calculator that helps to value multiple, heavy and oversized shipments
• A browser can even use ShipperHQ to calculate shipping for individual products
• The discounts and advance couponing features have been enhanced
• A single page checkout option and select clients can use this in beta
• Search options are now faceted which makes sites more interactive for browsers
• Partner Integrations allow Dropshipping options
• Moving an existing store to BigCommerce is now easier with quicker seamless migrations services
• Customising or choosing from existing templates is also a choice that a client has
• Certified experts for any kind of design and technical help
• And selling on mobile devices is a built in feature with BigCommerce templates, this allows the client/E-store to display equally well on mobile phones and tablets as well as on desktops.

More and more IR 1000 brands and Fortune 500 companies have been partnering with BigCommerce development services for their businesses as these merchants see a saving of thousands of dollars in just maintenance costs that are not spent in correcting and fixing back end technologies and also for BigCommerce’s ability to push for higher sales numbers for their clients. Integrations with global leading companies like Google, Salesforce, Facebook, Twitter, Alibaba, PayPal etc and BigCommerce web developers have helped clients achieve the promised success.

2016 has been an even more exciting year for BigCommerce and the success of the partnerships between BigCommerce and their clients speaks for itself. The merchant Beta program is available to every BigCommerce client, here new products that are in the process of implementation are tested with existing customers, and this allows any feedback from the client to be applied to the process for a better output.  2016 has seen BigCommerce design services file betas for

• Shipping solutions
• Product Management
• Analytics and reporting
• Checkout and Payments
• Social Media and Social Commerce
• Selling on Marketplaces like eBay and Amazon
• Various B2B features

BigCommerce web designers have been moving towards integrating various services so that clients have a hub across various channels for their merchandising activities. This will help brands that have physical stores as well as digital stores allowing them to align sales, inventory and other related business activities easily. 2016 also saw the launch of Stencil which offers branded store fronts design frameworks. Partnering with design and development companies like Pixel Union, Groove and Interstellar showcase Stencil’s capabilities to its advantage. BigCommerce’s goals have always been to increase merchant sales, develop features that ensure customer loyalty and trust and most importantly to continue taking clients into the future.

BigCommerce’s promise of the best partners and solutions in software is a continuous process and they have made it so much easier for those looking to enter the eCommerce world by providing a stable platform with expert staff to resolve and enhance every aspect of being showcased online. The flexibility and freedom offered by bigcommerce web designers to its clients will launch them correctly into the virtual world.